MYPS was founded by a CMR, American Yellow
Page Network (AYPN) over 10 years ago as an in-house solution.
Being a Macintosh shop, AYPN developed what was then called
the Mac Yellow Page System. Several CMRs learned of the software's
ease of use and asked to purchase it. Eventually, CMRs approached
AYPN to build a Microsoft Windows version, and with that MYPS
was born - and now stands for Multi-task Yellow Page Solutions.
MYPS, Inc. now stands as its own entity, poised to handle the ever-changing technology needs of the Yellow Page Community.
culture of MYPS has evolved over the years, and can now be
summed up as follows: MYPS is not a great software company
with customer service - MYPS is a great CUSTOMER SERVICE company
with great software. The attitude and approach by every employee
at MYPS reflects this philosophy.
We spend a great deal of time on the phone or meeting with
our clients and brainstorming on how they (the CMR) can best
service their advertisers. This works because the owners and
all of senior management have either owned a CMR or have worked
for one prior to working for MYPS. It is part of the value-added
services we provide our clientele.